Insights
Blog
Tips, advice, and insights on corporate video production for Irish businesses.
Should You Use a Teleprompter? A Practical Guide for Corporate Video
Teleprompters promise polished, word-perfect delivery. But they're not right for every situation — and used badly, they can make your video look worse, not better.
Zoom Isn't Dead. Neither Are Webinars.
Webinars got a reputation for being dull during the pandemic. But for B2B organisations that get them right, they remain one of the highest-converting content formats available — especially when the recording is done properly.
How to Brief a Video Production Company: A Guide for Marketing and Comms Teams
The quality of your brief directly determines the quality of your video. This guide covers exactly what marketing and communications professionals need to include when approaching a video production company.
Internal Communications Video: Why Email Isn't Enough Anymore
Email open rates are falling, inboxes are overloaded, and important messages are getting lost. Internal communications video is how smart organisations are cutting through.
Why Your Corporate Event Deserves More Than a Highlight Reel
A 90-second highlight reel looks great on Instagram, but it's not always the most valuable thing to come out of a corporate event. Here's what professional event videography can actually deliver.
The Business Case for Internal Communications Video
Internal communications video is one of the most underused tools in business. Here's why more Irish organisations are using video to reach and engage their teams.
Why Corporate Video is Essential for Irish Businesses
Video is now one of the most effective ways for Irish businesses to communicate with customers, partners, and staff. Here's why it should be a core part of your strategy.